In recent years, the number of mobile devices has increased dramatically ( phones, tablets), respectively, the amount of mobile traffic on Internet sites has greatly increased. In some cases (depending on the subject), mobile traffic may be more than usual (desktops). And we are not talking about highly specialized WAP-sites, the dynamics of growth is observed on all sites on the Internet. It got to the point where. Very soon, such a step should be expected from Yandex, the leader in search in Runet.
The share of mobile traffic is growing at a phenomenal pace, just take a look at the results of research by ComScore - in 2011-2014, the use of mobile traffic in the world grew by 36%, and desktop - only by 10%. You can extrapolate the graph curve for the next 5-10 years and draw appropriate conclusions for yourself.
The growth of mobile traffic is steadily increasing! Accordingly, the interest of advertisers to this audience also increases. Before webmasters, questions about the methods and possibilities of monetizing mobile traffic become relevant. And while some webmasters are adapting their sites for mobile devices, others have long since learned to monetize such traffic. The most effective, but also the most aggressive methods of monetizing mobile traffic are affiliate programs that offer redirects of selected users of your site to various landing pages (). The "exhaust" from this type of advertising is significant,!
As alternative methods of monetizing mobile traffic, let's consider a pay-per-click exchange - teasernet.
Teasernet - teaser advertising exchange
Teasernet has been operating in Runet since 2008, so they offer an excellent solution for converting traffic from all regions, constantly improving the advertising format and taking into account all the innovations of search engines (click on the banner to register in the exchange).
Teasernet accepts sites on paid hosting from 50 visitors per day, with predominantly search ru-traffic (more than 50%). Payment is made for clicks (traffic from any countries is taken into account). On the settings side, there are flexible filters for managing the topics of advertised materials. The webmaster is given the opportunity to shape the theme of the displayed advertising, which leads to an increase in CPM (cost per thousand impressions) and .
Teasernet has different ad formats and their different modifications, which is very compact for both the advertiser and the webmaster. For both categories of Teasernet partners, the exchange has recently introduced new advertising formats that are relevant in connection with the events and trends we are discussing.
Mobile traffic monetization in Teasernet
Over the past year, TeaserNet has introduced several new ad formats, including:
- Player
- Embed
- clickunder
- Mobile banner
- Mobile fullscreen
It is noteworthy that, keeping up with the times, Teasernet took into account the growth of the mobile segment, and offered webmasters two mobile advertising formats - Mobile banner and Mobile fullscreen. According to the definitions of the teaser network, a mobile banner is...
A convenient format that will be displayed only to those visitors to your site who view it from mobile devices. The banner can be placed at the top or bottom of the screen so that it is always within the visitor's field of vision. If necessary, the visitor can collapse the banner by clicking on the cross in its upper right corner.
A webmaster can select and place a mobile banner for monetizing mobile traffic on his site in the office in the tab " Venues "by clicking in front of the desired site" Add block " and choosing one of the two formats: Mobile banner or fullscreen
The advantage of these formats for website monetization is that they are shown exclusively to "mobile visitors" and do not affect desktop devices. Therefore, this ad format from TeaserNet can be used along with traditional advertising designed for all categories of users of your site, which leads to increased income.
Mobile TeaserNet on WordPress
And although Mobile banner and Mobile fullscreen TeaserNet is shown exclusively to "mobile visitors", it would be very advisable to display ads of the teaser network exclusively for "mobile" visitors on your website. That is, implement a visitor's mobility check on your site and download the advertising code of the teaser network only in the case of the visitor's "mobility". On sites running WordPress, this is done with simple code, since the function for determining "user mobility" is already implemented here, it is called wp_is_mobile.
An example of using the wp_is_mobile function:
//the user logged in from a mobile device - therefore, we show him a block of mobile ads from TeaserNet //user logged in from a regular browser, do not show anything
It is worth emphasizing that this does not violate the rules of the teaser network and we do not interfere with the work of the script with this code, we only make the script faster and safer!
We calculate the effectiveness of mobile advertising
Is it worth monetizing mobile traffic? A little research will help answer this question, the purpose of which is to determine the share of mobile traffic on a site that is supposed to display mobile advertising. It will not be difficult for a site webmaster to get the necessary information in relation to his site if the analytics counter is installed on it. Almost all analytics counters can count mobile and non-mobile users. Consider an example with .
Select the desired site, click Reports - Standard reports - Technologies - Devices . For objectivity of indicators, select the period of time - " Year ". As a result, we will get a chart that clearly illustrates the share of mobile traffic on our site. Using the example of one of my patients, the share of mobile visits on it was about 20% (smartphones and tablets).
20% is a satisfactory figure, and taking into account the dynamics of the popularity of mobile devices, you can safely bet on the monetization of mobile traffic. And even if you have a blog / site with low traffic - it does not matter! The teaser advertising exchange we are discussing considers and monetizes low-visited portals, the main thing is that the site meets the rules and requirements of the exchange itself, and all traffic will be monetized.
Payouts in Teasernet
And the last question, without mentioning which our story (initiated) would be incomplete - earnings payout!
Payouts in Teasernet take place every week on Thursdays. The income for the last week (Monday-Sunday) is paid if the minimum amount has accumulated on the balance. For WMR it is 15 rubles, for YandexMoney - 100 rubles. Depending on the payment system you choose, payments are made to the details you specified in your profile.
Separately, it must be said that all payments during my partnership with Teasernet were carried out in full and without any excesses.
Summary
- The share of mobile Internet traffic will grow at a phenomenal pace in the coming years. To optimize and develop their sites, webmasters need to keep these trends in mind.
- Webmasters should take care of the adaptability of their sites for mobile devices (), which will lead to a subsequent increase in mobile traffic and the resulting desire for its monetization.
- Aggressive monetization of mobile traffic should be avoided by relying on thematic teasers in verified teaser exchanges ().
Monetization of mobile traffic is a rather interesting topic, and while the market has not consolidated its position, you can get high dividends by working hard in this segment of attracting the target audience.
Traditionally, all network projects are focused not only on various browsers, but also on the mobile version, since an additional source of traffic has not bothered anyone yet. Monetization of mobile traffic will allow converting users who visit information resources from mobile devices.
Today, there are many strategic techniques and technological solutions that will help you effectively convert social, search, and mobile traffic.
Converting traffic from mobile devices
To convert traffic from mobile devices, it is enough to choose universal and proven technological methods that will help you automatically select thematic banners and broadcast them online. The most reliable and proven systems select the most profitable and interesting banners with a high efficiency ratio, which allows the owners of network projects to increase their income.
The high level of income from converting mobile traffic is obvious, the main thing is to approach companies that are engaged in marketing planning and are able to monetize any traffic using high-quality marketing tools. It is recommended to place only from trusted and large advertisers, be sure to set up to control the ratio of the thematic focus of broadcast advertising in relation to the content of the site.
The service should provide high-quality technical support, because if there are failures, then no high attendance will help you achieve your goals. The user should not feel the difference from what input parameter he uses. The speed of return should be at the appropriate level.
The selection of a successful and profitable banner will ensure high relevance to the audience, it is best to broadcast advertisements on landing pages that are distinguished by high traffic rates. To effectively monetize traffic, you can use automated systems for promoting mobile applications or use the services of specialized exchanges.
Mobile traffic monetization is valued for a number of reliable and proven factors that determine the popularity of this approach:
- the majority of users access the Internet through mobile devices: tablets, phones and other gadgets;
- the volume of mobile traffic is growing rapidly, which allows expanding the channel of influence on the consumer;
- already today, demand significantly exceeds supply, and traffic from mobile devices is much more expensive than desktop traffic.
The main secret of success in converting mobile traffic lies in the search for universal technologies, since this market has not yet been fully mastered, so there is every chance to get the bulk of the income in such a simple and yet unknown way for many moneymakers.
Hello, dear readers of the blog site. Mobile traffic... It keeps growing and growing. For some, this becomes a problem, because the site needs to be adapted for mobile devices, and banners (as well as contextual ads) are clicked less, because they are not very noticeable on mobile phone screens.
Each of us is trying to solve these problems in his own way, but I still dare to offer you, in pursuit of knee-deep, an interesting (and, importantly, white) way to monetize this most notorious mobile traffic.
You can independently work with CPA networks, search for offers, select banners... However, for example, it is difficult for me to constantly monitor the effectiveness of offers and their relevance (they are periodically closed). I would like to spend time on the site, and not on its monetization. CPA is still more for arbitrageurs who are only engaged in earning money.
Well, you probably already guessed what I found advertising network, which does all the work with mobile offers for you. That is, she herself selects offers of mobile applications and other ads that will be profitable to show on your site when visitors enter from smartphones or tablets. You can monetize traffic in it from almost all countries of the world on advertising from the “whales” of the mobile segment. Ideally, we put the code, make a couple of settings and forget about it, because payments will go automatically once a week to WebMoney. Dream? May be...
What are the troubles of mobile traffic and its monetization?
I repeat once again that talk about the growth of mobile traffic to Runet sites is a fact. During the time that I am writing about this, in the RU zone (it can be conditionally equated to Runet), the percentage of visits to sites from mobile operating systems has already exceeded the share of users accessing the Internet from desktops and laptops. Actually, you yourself can see this for yourself thanks to the open statistics of LivInternet for the RU domain:
Of course, on your particular site the situation may be fundamentally different, but the growth of visits to your site from devices with a small screen is growing steadily and will continue to grow. Moreover, it would be fine if it grew by itself, but, most likely, it will grow due to the decrease in the share of those who previously came to you from the desktop. And they, these very mobile users, are a little different, and their behavior on the site will be different, especially if it is not adapted to small screens.
But the adaptation of the site itself will not be enough to maintain the status quo (although this is a necessary condition). The fact is that according to ordinary (not adapted for mobile phones) advertising will click less due to its low visibility on gadgets and due to a slightly different behavior of users accessing the Internet from them. They are more focused on getting information quickly, and clicking on banners, in general, does not occur to them as often as desktop users.
Something must be done about this. Actually, solutions already exist, but their application, as I showed a little higher on the example of CPA affiliate programs for mobile applications, seems not so simple for the site owner. After all, in addition to monetization, we need to constantly think about and do something about a dozen other problems. Therefore, the appearance of a fairly simple solution to this problem (at the moment) for the owners of many sites (especially topics where mobile traffic initially prevailed) caused me an “unbearable itch” about writing a post about it.
By the way, another argument in favor of this decision is the graph of the approximate growth of the mobile advertising market for the coming years (I don’t even remember where exactly I took this screenshot, but it seems to be on some authoritative resource):
In general, the case seems to be promising and we need to learn how to master it somehow. You can also try CPA affiliate programs (if time allows you to mess with all this), but today I propose to talk about a certain method of automating the extraction of income from the mobile traffic available on the site.
What does the mobile network offer?
Now, as for Tapclick.biz directly. What's this? How it works? Why do you need it? And is it necessary at all? The last question can be answered, which is most likely necessary, but about the rest I will try to unsubscribe thesis. So, advertising network for monetization of mobile traffic takes on the following functions and performs the following tasks:
What will the webmaster get?
Question "Why do I (you) need this" I answered to some extent at the beginning of the article (I set up something there in the admin panel of the advertising network once, and then you just periodically go to the Money Wallet and withdraw the amounts that came on the next Thursday - a dream). But still, for greater conviction (including myself), it should be said what else an ordinary webmaster will get from cooperation with Tapclick.biz (at least in theory):
How much can you earn on mobile traffic?
Well, it’s hard to say exactly, but it turns out that for the installation of one application by a user who has switched from your site, you can get from fifty to one hundred rubles, depending on the region. In the bourgeoisie (and the states in particular), the rates are the highest, and in RuNet - lower. If you try to recalculate all this for the cost of 1000 impressions, it will turn out somewhere 60-70 rubles () which again, in my opinion, is not bad.
To be specific, utilities, antiviruses, browsers bring from 7 to 20 rubles per installation (they are in demand and have a high conversion). Games - from 50 to 200 rubles. per install (games have a well-established monetization model). Air tickets, taxi - 30-50 rubles. for installation. On Android, conversion payouts are lower as users are less able to pay on average.
The most profitable and clickable, of course, will be the Fullscreen banner (ad) option, i.e. covering the entire screen. If on the desktop such banner options cause complaints from users, then on the mobile phone the whole thing looks pretty “harmless”:
The click-through rate of mobile banners due to their good adaptation (adjust to the width of the screen, including when it is rotated) and similarity to the offers of the operating system itself is quite high (somewhere up to 30% CTR may reach).
Which banner format you choose should be determined by testing. It is impossible to say unequivocally that “Set Fullscreen and make no mistake”, because you also need to look at the change in behavioral factors (the number of page views by one user and the time spent by him on the site), so as not to reduce traffic in this way.
By the way, about attendance. No wonder I started talking about it, because in the advertising network Tapclick.biz only sites are accepted with daily traffic (preferably from search engines) of at least 500 human.
Yes, it is also worth mentioning that there is an opportunity to earn money not only on installations of mobile applications, but according to other popular schemes. All this can be configured in the admin panel, and together it can be represented as:
- CPI - payment for the installation of applications and programs
- CPC - payment for clicks on an ad (banner) and a transition to the advertiser's website
- CPM - payment for 1,000 banner views
- CPA - payment for achieving the advertiser's goal (registration, file download, purchase, etc.)
Actually, this again allows the system to further expand the possibilities of earning your site on mobile traffic and guarantees its 100% redemption(banners will always be shown, i.e. every user who logs in from the gadget will be covered by Tapclick.biz).
A couple of minutes of practice in working with Tapclick.biz
First, of course, we register by clicking on the appropriate button in the upper right corner of the main page. After that, you immediately get to the admin panel, where the first thing, of course, add a new site(or sites). Otherwise, why did you register at all?
I have already mentioned the minimum entry threshold of attendance, so the link to your site's statistics in the form of adding a new site to Tapclick.biz hardly surprised you.
Actually, everything, you can press the button "To get the code" in front of the desired site (judging by the ID number, the number of network users has already exceeded a thousand) and go put it on your site. The settings can be made later, because, as I already mentioned, the code will not have to be changed after changing the settings. It represents one line with a script call.
Place it better right after . All you need to do is find the opening Body tag in your website template.
The closing HEAD tag and the opening Body tag are always at the very top of the code of any HTML page, just below the various meta tags that are designed to communicate certain information to the browsers in which the page is opened and to search engines.
When WordPress, to insert this script, you will need to open the header.php file for editing from the folder with the design theme used (it lives here - wp-content/themes/theme_name). If there is no such file, then see where else you can look. You can edit header.php through the WordPress admin panel, but I prefer a bunch of and . Just in this case, you will have the opportunity to roll back if something goes wrong, but in the admin panel, as far as I understand, there will be no such opportunity.
Open the header.php file in an editor (for example, Notepad ++), and at the very beginning find the opening Html HEAD tag, after which look for the opening Body tag and add the script call line copied from the Tapclick.biz admin panel right after it. Everything is very simple. Save the changes, reset the cache if necessary and check the result on your mobile phone.
If you have Joomla, then, as far as I remember (in the third version), it is possible from the admin panel to add a script call line between the Head tags or immediately after the opening Body tag. In older versions of Joomla, it will be enough to open the index.php file from the template folder for editing.
Decide on the ad format and make other necessary settings
In general, we will assume that you somehow posted the code (in fact, the technical support of this mobile network also does not eat its bread for nothing and should help the client defeat the insidious site engine). It is now possible in mobile network settings for this site look:
Here you can choose the format of the displayed banner (ad) and choose pay schemes(additional ad formats that are supposed to increase your overall income). CPL (payment for installing applications) cannot be disabled, because this is the basis, but you can play around with CPA, CPC, CPM (see the decoding of these abbreviations a little higher in the text).
Those. the rotation will receive ads with the payment models you have chosen here. Most advertisers in Tapclick.biz work according to the CPI / CPA scheme (pay per install or lead), but to display ads with pay per click or impressions, only sites with traffic verified by network moderators are allowed (to avoid cheating, probably).
About ad formats (banners) at tapclick.biz. In the site settings for the webmaster, everything was simplified as much as possible, leaving only three options:
Field purpose "Interval between ad impressions" in the settings of the site, I already explained a little higher, but still I repeat so that you do not scroll the page once again. If the user has moved to another page of your site, and the time since the last ad display is less than the interval specified here, then the ad will not be displayed, which allows you to manage visitor loyalty. I think that everything is clear here - you need to find a compromise between the intrusiveness of advertising (revenues) and user convenience (good behavioral factors).
I think that the purpose of the field "Delay before displaying ads" does not require any additional explanation. That's all set up. Of course, I will still experiment with formats and schemes of earnings to identify the result I need, and then it will be possible to forget about all this. The main thing is not to forget to check the WebMoney wallet on Thursday and withdraw the money, because when someone else took it out for me (it was a long time ago, but true).
→ AdMob is an American company that specializes in mobile advertising. In November 2009, Google bought AdMob for $750 million. They saw great promise in this ad format.
→ Back in 2014, Android occupied 85% of the global smartphone market.
→ Every day, hundreds of thousands of people buy new mobile phones with the Android operating system
→ Top apps from Google Play have collected several million installations from different countries around the world
As you can see, mobile is a very promising niche. And if you still do not earn on this, then you are here:
The first thing we need to do is register. I don't think anyone should have any problems with this. pretty traditional.
Once you receive a confirmation email, you can start working.
First of all, when we get into our profile account, we need to specify the payment data for which payments will be made.
To do this, click on the icon in the upper right corner and go to "Profile".
There we see two tabs "Personal Info" and "Payments Info"(Personal Information and Billing Information):
Personal information:
And payment details, to which we can make a withdrawal in the section "Payments Info" (Payment information):
WMZ |Paxum|Paypal|EPESE|OKPay|Qiwi|Bitcoin|Yandex.Mone y|Skrill|Other|
We enter what suits us and click "save"("Save")
(but personally I recommend using WebMoney).
Now let's look at how we can cooperate with the affiliate program. We will learn what we will receive money for, and we will analyze other subtleties.
Our work can be divided into two conditional stages:
Now in more detail and in human language. In order for us to make money on advertising in Android applications, we need to embed this very advertising in these applications. And then distribute them. People who will download our games and applications - in the process of working with them - will see ads. For this advertising, we will be paid money.
Let's move on to the process. On the left side of the site interface you will see the following sections:
Let's take a look at the functions they perform.
Stats- daily statistics on our income, opening which, we see the following sub-items:
Stats- a section in which there are 7 subsections giving us the following information and functions:
→Total- statistics relevant for all registered new partners (monetization of applications with payment for ad impressions)
→ CPM/GEO- "Your Traffic Map" (Map on which you can see information on the geographical location of users who download your applications. How many installations of applications in a particular country, as well as approximate rates for each country for you for 1000 ad impressions (hereinafter referred to as CPM ).
→ APPS/GEO- a section in which we will see daily statistics for each individual application we have:
● Application name (App) ● Number of installations (Installs) ● Number of new users (New Users) ● Total number of active users (Active) ● Number of advertisements shown (Impressions)
→ SUBIDs- a section used to monitor the effectiveness of different traffic channels when working with links to .apk files (Wrapper NET0 » Apps » Link)
→ NET30- relevant only for those who have been working since 2016.
→Smartlink- two subsections for displaying statistics on working with the Smartlink advertising format
Wrapper NET0- wrapping applications in an advertising module (SDK integration)
Mass Wrapper NET0- mass adding ads to applications (archive up to 1GB)
smart link- section for creating smart links.
FAQ- answers to the most common questions.
For starters, to integrate SDK(adware module) into the game, we will need to download it. For this, any resources known to you with games and applications for Android, which are searched for by the query: "Download games for Android", are suitable.
TOP 5 that search engines gave me:
pdalife.ru
- androidapplications.ru
- trashbox.com
- androeed.ru
- play.mob.org.ru
You can use these resources or any others!
After we have downloaded the Android game with the .apk extension, go to the item - Wrapper NET0 and choose » Wrap It(wrap it up)
Thus, we will get into the "wrapper". It looks like this:
1. The first item is Name. We write in this line the name of the application that you are downloading.
2. Then click "Add file" and select the game that we downloaded.
3. Click "Upload" and go down to the wrapper options.
Ad Options
→Select preset- creating wrapper options templates.
→ First ad delay- a parameter that sets the delay until the first display of ads in the application. Depending on the source of traffic in which your game will be distributed (starting from forums and social networks on mobile topics and ending with multilingual markets and even Google Play). I recommend setting this parameter in the range from 15 seconds to 1 day.
→ Don't show ads for Google Play installs- (Do not show ads for installations on Google Play) - check this box if you want to publish the application on the Google Play market.
→ Show ads inside integrated app ONLY- (Show ads ONLY inside the integrated application). I don't use this option at all.
→ Show ads outside integrated app- (show ads outside of the integrated application). Here we check the box if we want ads to be shown outside the game or application that we wrapped (this is exactly what I do when wrapping - I recommend it).
→ Hide app icon after(hide the application icon after) - and select the time - in an hour, two, and so on. Personally, I don't use this option at all.
And the last parameter Ads Frequency(Frequency of ads shown):
→ Low < 10 показов в день для одного пользователя.
→ Medium- 10-15 impressions per day for one user.
→ high- more than 15 impressions per day for one user.
→ Extreme- (Maximum possible number - ad impressions with an interval of once every three minutes).
Parameters that can be left blank below. They are intended for more advanced users and we will get acquainted with them later.
After setting all the parameters - click on the green button at the top "Build"(While we are waiting for the ads to be added - you can start wrapping another game and so on indefinitely).
Either use Mass Wrapper NET0
I recommend that you create two separate folders on your computer "Original Apk" and "Apps with SDK" and save them in different folders, and games with ads (since they will have incomprehensible names after repacking) - rename them to the names of the source files, so that later you know where and what game / application. We add ads. We download once, and we can distribute the game / application downloaded with advertising to an infinite number of traffic sources.
The first stage of our work with you is over. Now we know how to add ads to games | applications | live wallpapers | themes and more. Everything that has the .apk extension and is intended for Android devices.
Let's move on to the second step.
It is logical to assume that in order to make good money on advertising in Android applications, our applications need to be on the largest possible number of mobile devices. How to achieve this? The answer is obvious - distribute them in all available ways.
If you are an Android software developer, you are very lucky. It's no secret that some of the most popular official android stores are Google Play and Amazon Appstore. You have a direct path there.
But what about those who do not have their own applications? Several answers:
Buy this app. Your idea can be implemented starting from 500 rubles by freelancers on various resources, which are a dime a dozen.
Make your own simple application: a book, a guide, a manual, a guide, a skin, a mod, and so on (or complex - it depends on your desire to develop), using different manuals in the Android development environment, or go the easy way and create it in special constructors, which are also abound (both paid and free).
Or the third way is to use applications that are in the public domain and distribute them to:
Alternative mobile app markets
Forums and sites - product reviewers for Android
Mobile social networks
File hosting
In social networks
On own resources
On foreign resources for an additional fee
The possibilities are truly endless!
List of markets where you can distribute your games and applications - (53 resources and that's not all).
A few more markets where you can upload your games:
4shared.com
1mobile.com
mobilism.org
slideme.org
Amazon.com
store.yandex.ru
mobogenie.com
andapponline.com
soc.io
apkfiles.com
play.google.com
rutracker.org
aptoide.com
mobango.com
applandinc.com
appitalism.com
appmarket.com.tr
appslib.com
developer.mobogenie.com
top-android.org
android-market.com.ua
androidnetc.org
9game.us
A few more sources of mobile traffic with exchange zones:
1. trashbox.ru
2. profismart.org
3. dimonvideo.ru
4 Aptoide.com
5. spaces.com
Since it will be physically too difficult to write instructions on how to add games to all provided traffic sources (due to their number), I suggest that you provide information about:
→ Traffic sources
→ About where to buy accounts of certain resources to add games to them
→ Paid and free traffic sources
→ Contacts of Android developers who can cheaply bring the idea of your application to life.
I advise you to create as many of these stores as possible and fill them with games. And get a lot of traffic this way. And money.
3. How to view earnings statistics.
Having done the work, we certainly want to know what we will get from this. Is not it? To do this, go to your affiliate program account in the tab "Stats"- chapter "Total"
Statistics are updated every hour within 24 hours.
It looks like this:
Installs- the number of installations on that day.
New Users- how many new people started using our games and applications.
Alive- how many "live users" have our games installed on their phones.
Impressions- how many ad impressions were viewed by users of our games and applications.
CPM- the amount for 1000 ad impressions (its value depends on the country from which the CIS traffic is downloaded - cheap, European - expensive (~ from $ 1-10 / 1000 impressions)
Finally:
Earnings- the amount in dollars that we earned that day.
It is calculated like this:
Impressions x CPM/1000 = Earnings
I can write more. But the case is too big. So I turn around. By the way, payments come in the first days of each month (once a month)
Last payment screen:
Not my best score. There are payouts 2-3 times more. Now something is loose. So if you go to buy the topic right now, there is a good chance that you will be able to overtake me by the end of spring -!
Good luck and Profit!
Many webmasters are sure that the site’s mobile traffic is the most “worthless” and your earnings do not depend on its level at all, because. using a mobile device, users will hardly download anything, and banners will not be shown to them at all.
Based on statistics, some sites have about 20% of mobile traffic, and this is not a reason to be upset at all, because. and for this option there are ways to monetize.
Many affiliate programs offer you to monetize mobile traffic through redirects that are created after changing the .htaccess file.
For example, if a user goes to your site from a cell phone, the system detects his browser and redirects him to the browser platform update page, after which the user is prompted to send SMS, for which you will receive money.
But you should not immediately rush to this type of income, because. by doing this, you can lower your rating and users will permanently abandon your project.
In addition, the Yandex search engine has already begun to fight redirects, and after they are found in the .htaccess file, the site may fall under the ACS and disappear from the search results forever.
Speaking of mobile affiliate programs, I would like to highlight Tapclick, which offers to monetize mobile traffic through advertising in various formats:
For such monetization of mobile traffic, no one will accuse you of fraud. Redirects are the last century, now they are used only by the owners of sites for adults, as they greatly spoil the reputation.
In addition, within the system there is the possibility of building a referral network that brings you 5% of your referral's earnings. As a positive side of this service, I would like to note the detailed statistics.
Mobile traffic monetization with pay per click
One of the most popular teaser networks on Runet, TeaserNet, offers to install two ad block formats on the mobile version of the site. There are always enough advertisers here, and the cost per click is normal:
Installing banners will take a few minutes, after which you can forget about it. Visitors will see the ad block at the bottom of the screen or they will see it full screen.
The formats have their pros and cons, so it's best to test each of them to determine which traffic converts best. To know what you can count on, take a look at these statistics:
As you can see, from 1000 visitors, an average of 50 rubles comes out. Not the biggest returns, but still a great option if you haven't monetized this type of traffic at all. Even 1500 rubles a month is not superfluous.
And this is not the maximum figure, TeaserNet has a calculator for calculating the approximate income:
The topic of the resource plays an important role, because somewhere mobile users are interested in advertising, and somewhere they try to close it. You need to test each resource individually and look for ways to increase conversion.
Mobile traffic monetization with pay-per-installs
If you want to earn through your website by advertising mobile applications and receive rewards for installs, it is better to use affiliate program aggregators.
